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BUILD AUDIENCES BASED ON ANY DATA

Dynamically group people based on who they are, what they do in your app, and what locations they visit in real-world. MOCA helps you to focus your communication to the right audience.

audiences based on location

BUILD AUDIENCES BASED ON LOCATION

Target users by their current location (i.e. near the Eiffel Tower) or past locations using retroactive history (i.e have visited McDonald's at central park). It allows you to empower your CRM with advanced segmentation.

AUDIENCE TARGETING EDITOR

Easily build user segments in a friendly dashboard. MOCA enables you to segment and target users on the fly as they met your criteria.

CREATE DYNAMIC AUDIENCES IN REAL-TIME

Manage user segment collections based on conditional expressions over user profiles rather than static list of users. Extend your CRM by adding advanced segmentation variables.

BUILD AUDIENCES BASED ON BEHAVIORAL TAGS

Group users by in-app behaviors such as viewed item, abandoned item in the cart, etc., and by their frequency and duration (i.e. users that remained more than 15 minutes in Westfield shopping mall)

BUILD AUDIENCE BASED ON USER ATTRIBUTES

Use specific attributes such as login, location opt-in, number of sessions, etc. MOCA allows you to use custom user attributes provided from web and app (ie. age, gender, preferences).

REAL-TIME CUSTOM SEGMENTATION ON SDK

The MOCA SDK decides locally if a particular user should see the message or not, providing a real-time segmentation and the possibility to deliver location-powered messages even without Internet connection.

IMPORT AND EXPORT AUDIENCE TO OTHER PLATFORMS

Easily import or export user data from your CRM or DMP to create omnichannel audiences. Our API allows you to integrate with third-party systems making it easy to incorporate MOCA into your all targeted marketing efforts.

DISCOVER MORE POWERFUL FEATURES FOR YOUR USERS

SEGMENTATION

Build audiences based on any data

PERSONALIZATION

Drive engagement and conversion

AUTOMATION

Automatically influence customers

MARKETING ANALYTICS

Make data-driven decisions

LOCALTION ANALYTICS

Build customer journey maps

INTEGRATIONS & SUPPORT

Integrate MOCA into any system

SEE MOCA IN ACTION

Schedule a 1-to-1 demo with our experts